Many vendors sell IT by convincing buyers of its value in driving business innovation.  Dan McLean disagrees. In the March 30, 2007 issue of Computer World, Dan writes, “The truth may be that achieving business innovation has much more to do with smart people than with technology.” He cites Burt Rutan, the inventor of SpaceShipOne, as suggesting that innovation happens from the bottom-up and not the top down.  The best way to innovate? Tend the soil of culture that allows the seeds of ideas to grow from ground-level employees. Think Google and 20% time for personal projects. (Search for the article at